Dec 16, 2013

Much ado about... logo

The CEO of a company is making a presentation to prospective investors. He calls me to his desk saying 'its important'. His doubt:

"All my slides have my company logo except 3 slides. What is the problem with these 3 slides?" My response to this question was... "3 of your slides do not have your company logo, what is wrong with the balance 17 slides?"

Why do we fuss so much about a logo? You are presenting to another CEO and seeking millions of dollars of investment and all that bothers you is your missing logo on 3 slides. Much ado about nothing.