Do you know what makes a compelling company profile presentation? I have gone through 50 company profile presentations on the web and seen some good , some bad and some really ugly stuff. Here are few tips which will help you get your company profile presentation right. 1. Build a Presentation, not a Brochure When building a company profile presentation th at you ' ll upload on your website or email to your clients and business partners, always make a Pow erPoint presentation. Company profiles made in MS Word are extremely difficult to read on a computer / tablet because they are in portrait mode (versus landscape mode of PowerPoint). The above PDF slide (in portrait mode) is difficult to read and one has to zoom in and scroll very often. Contrast it with the one below from Continental. This one has been built for the laptop and tablet and its orientation is perfect. When we create a presentation, we always do it in landscape. Then why do we make a company profile p...

Problem Sam included a video in his PowerPoint (PPTX) file. The MP4 video and the PPTX file were in the same folder. He sent the entire folder to his friend. When his friend viewed the slideshow, the video did not play and gave an error message that 'Quick Time Player' was required to play the video. Solution MP4 and MOV videos will play in PowerPoint only when you have Apple's Quick Time Player installed on your system. While Quick Time Player is free, and you can surely install it, your recipient (client or colleague) might not have the player. Then what? Convert the video into WMV (windows media video) format and then insert it in PowerPoint. How to convert MP4 to WMV? Download Movie Maker  (Microsoft's free software for video editing) --> Open your MP4 video using Movie Maker or insert your video into Movie Maker --> File --> Save movie --> For computer or high-end display (choose the desired quality) --> Save as type WMV. Th...