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Showing posts from February, 2017

What makes some Visuals more Exciting than others?

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Molly Bang's book Picture This is an interesting book which talks about how pictures work and how they affect our emotions. Molly says we do not see pictures as pictures, but we see them as reality. We feel what the picture wants to make us feel. In this post, I have listed down 8 lessons I have drawn from this interesting book. 1. Bigger shapes are more important than smaller shapes. If you make two shapes of the same size, they would be treated as equally important by your audience. 2. Colours play the biggest role in a picture. In the same example as #1 above, even if both the objects are of the same shape and size, the one in a brighter colour would be seen as more important. 3. If you want to create a feeling of depth (or space) in your image , do not place multiple shapes of the same size. Reduce the size gradually and place them higher and higher up on your slide (or image). Notice how the image on the right creates the space... the triangles keep going fart...

(Free E-book) How should your startup pitch to investors?

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I have written a 100-page e-book on how an early stage startup should go about preparing a compelling investor pitch. This e-book will answer questions like: What are the hurdles in your way of securing funding? How do investors evaluate your pitch? How to create content for your pitch? How to design professional slides? How to deliver your pitch with confidence? This e-book is a step by step guide to create, design and deliver a compelling investor pitch.  It is the outcome of my 2 years of working with numerous startups, mentoring them, evaluating and fine tuning their pitches, attending demo days and interviewing investors. This e-book is also based on what I have learnt from awesome articles by other startup mentors, entrepreneurs and investors. To receive your free copy, send me an email:  vivek @ jazz factory dot in or  leave your email ID in the comment below . I will email the e-book to you. If you know a friend who is running a startup,...